ISBN : 978-93-90677-58-0
Description: Business English and Communication (BEC) is a book for all learners who need to use English in their day-to-day work. In this book, by Communication, all four language skills — listening, speaking, reading and writing — are developed through a variety of tasks that closely reflect the world of work. Topic-based modules provided learners with numerous opportunities for discussion and cover a wide range of subjects, including face-to-face business skills and techniques, telephone skills, international trade, marketing, meetings, and sales and negotiations. Logically sequenced and lucidly written, this book takes a grounded approach in bringing together comprehensive insight into the traditional and contemporary approaches and perspective of Business English and Communication.